WA.Lottery: Customisable Lottery Solutions with Global Reach

_{Author: Chanté Williamson}

WA.Lottery by WA.Technology brings a full spectrum of lottery products to operators worldwide, combining the broad appeal of global lottery formats with tailored solutions that enhance cross-sell potential and boost player retention. Whether looking to integrate lottery into an existing iGaming brand or planning for a dedicated solution, WA.Lottery offers the tools, content, and infrastructure to support growth at scale.

Integrated iFrame Solution for Seamless Access

WA.Lottery is currently available via a fully functional iFrame integration, allowing operators to embed a high-quality lottery product directly into their existing sportsbook or casino platform. With simple implementation, localised content, and access to a global catalogue of lottery and sweepstakes games, digital scratchcards, raffles, and instant win games, WA.Lottery offers a fast, effective way to add value and variety to your player experience.

Operators benefit from WA.Technology’s API support, performance tools, and regional expertise, all backed by a multilingual and multicurrency framework designed for international scalability.

A World of Lotteries, All in One Place

WA.Lottery delivers access to over 70 global lottery formats, including major draws such as Powerball, Mega Millions, EuroMillions, and EuroJackpot. Alongside these well-known options, operators can offer:

• Custom Lotteries with tailored odds, draw frequency, and prize structures
• Instant Win Games designed for mobile and desktop
• Digital Scratchcards with over 25 pre-built themes or bespoke designs
• Charity & Government Lotteries with transparent functionality for public-facing campaigns
• Sweepstakes & Raffles, fully supported through advanced back-office tools

This diverse content offering enables operators to meet the expectations of a broad and varied player base across various markets and demographics.

Built for Omnichannel Play

WA.Lottery supports a seamless experience across desktop and mobile. Its mobile-first design ensures players can access their favourite lottery games on the go, while iFrame and API flexibility mean operators can launch across multiple digital touchpoints with ease.

Customisation, Control, & Cross-Sell Potential

WA.Lottery is designed to work hand in hand with your wider iGaming offering. It can be fully adapted to match your brand, with options for customised layouts, lottery selections, themes, and local promotions. This level of control allows for region-specific campaigns and player journeys, which are essential in markets like Brazil and other parts of Latin America, where WA.Technology has exceptional operational insight.

With iFrame integration, WA.Lottery becomes a natural extension of your sportsbook or casino, giving players new ways to engage without disrupting their existing user flow. As a result, operators benefit from increased session times, better cross-sell opportunities, and more varied revenue streams.

Centralised Management with Powerful Tools

Operators gain complete oversight through WA.Lottery’s centralised back office. Key features include:

• Real-time analytics and event tracking
• Custom reporting dashboards
• Risk and fraud management tools
• 450+ integrations, including payment systems, CRMs, and CMS
• Marketing automation with support for MailChimp, Salesforce, and other providers
• Multilingual, multi-currency management to meet jurisdictional requirements

These tools provide operators with the insight and control necessary to manage a modern lottery offering efficiently and securely.

Built to Engage, Ready to Scale

WA.Lottery comes with flexible jackpot coverage protected by A-rated insurance partners, giving operators confidence in offering high-value prizes across all product types.

WA.Lottery is built to scale across diverse markets, supporting high-volume traffic and varied user preferences, combined with advanced player profiling, localisation capabilities, and custom UI options. Every interaction, from national lotteries to instant games, is designed to enhance the player journey.

Why Choose WA.Lottery?

WA.Lottery offers operators a fast and scalable way to introduce world-class lottery products into their brands. With flexible integration, wide-ranging content, and operational support from WA.Technology, it’s an ideal solution for operators seeking to grow their offerings without increasing complexity.

Operator Benefits at a Glance:

• Extensive Lottery Catalogue including 70+ global formats and custom lotteries
• Flexible iFrame Integration for seamless deployment within your existing platform
• Instant Win Games & Digital Scratchcards optimised for mobile and desktop
• Omnichannel Functionality supporting mobile, desktop, and retail/POS setups
• Customisable Design, Layouts & Lottery Combinations tailored to your brand
• Centralised Management for lotteries, payments, and promotions
• Multilingual & Multicurrency Support across global jurisdictions
• 450+ Integrations, including CRM, CMS, and payments
• Marketing Automation & Reporting tools for performance tracking
• Insured Jackpots with flexible coverage

Bring global lottery content to your players with WA.Lottery. Contact WA.Technology to explore how you can launch a fully localised, cross-sell-ready lottery offering with international appeal.

WA.Technology is committed to Responsible Gaming practices. Read our Responsible Gaming Statement to learn more.

‍